Following his celebrated new mixtape, Most Hated, which is number 1 on the Billboard Heatseekers chart, today Lousiana hot boy, Fredo Bang released a video for “Top” in partnership with Def Jam.
Cruising on a bike through his luxe neighborhood from the sunshine to rain, Fredo uses his deep southern drawl to address the pressures that come with fame. While the video is short (under 2 mins) and simple, it’s a metaphor for how Fredo smoothly navigates the storms that come with rising from the struggle to success. For rappers, there’s been a conversation of needing to “check-in” and deal with haters; that’s one thing Fredo is grappling with. He’s always ten toes down and will not be pushed around. For him, the pressures make diamonds that he can put in a new chain.